Market Positioning for Entrepreneurs
You don’t have to sacrifice authenticity or integrity to get known and get more clients. The short tips in this guide will show you how to activate an online visibility strategy filed with heart, authenticity and integrity. Sign-up below to receive your 21 Tips guide:
3 simple letters spell a HUGE impact for your marketing, especially if you're a coach, consultant, trainer, speaker, or other knowledge based expert. This so rocks- you'll finally figure out how to attract better clients, raise your prices unashamedly, and boost your confidence around your work. Click LIKE and share this baby! P.S. Contact me for a consultation if you're ready to step in! … [Read more...]
If you're a coach or consultant, it's time you look at how you charge and what you're offering. If your coaching packages are named and identified simply by how many hours you'll coach someone, then you're missing out on a huge opportunity to get paid for the value of your expertise. Learn how to turn basic coaching packages into a story of results your clients will value and pay you top price for. The secret? "Give your baby a … [Read more...]
Great marketing has the power to position your business so your ideal clients find you, follow you, and buy from you. Think about it: if you're the first one people think about, you'll be the first one they buy from. Nice place to be, right? However, somebody somewhere started making marketing really complicated, especially for solo-professionals and other small businesses. With so many marketing tactics and doo-dahs everywhere, where do … [Read more...]
There’s an identity crisis rampant in the online marketing world. People don’t know who they are anymore. And they've run out of words to describe things. Perhaps you'll recognize some of these? The fear of failure has turned many amazing folks into boring old clones… and the situation keeps getting worse. I talk to so many people gripped by fear. They’re making moves they “think” are smart, but really it’s just a copy … [Read more...]
Building a list of contacts is the cornerstone of internet marketing. When you email prospects, you can build a relationship with them and from that make sales. But list-building also has a downside. You may find your list is filled with people who either a) never open your emails, b) never take any kind of action, or c) are no longer a fit for you. I recently released several hundred people from my email list, mostly for the reasons listed … [Read more...]
It all started with a rock, a girl, and a large body of water. My daughter went for a walk with her uncle and his family along the shores of San Francisco Bay. Like any kid would do, she picked up rocks and threw them into the water, sometimes to skip them, at other times to see how far they would go. Her uncle noticed she had a pretty good arm. And being a coach to his daughter's softball team, he became curious. "Who taught you to … [Read more...]
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Nancy Marmolejo teaches entrepreneurs who want to change the world how to reach more people, more effectively, in less time. With a specialty in market positioning, Nancy’s expertise has been shared in 3 social media books and over 100 media spots including Smart Money, The Arizona Republic, The Orange County Register, Redbook, and Univision TV.
In business since 2003, Nancy is known for her innovative ideas, razor-sharp insights, and the ability to spot opportunities. Her clients include industry leaders in coaching and consulting who've broken out of the shadows and into the spotlight by following her expert advice. .
