Viva Visibility is proud to showcase the talents and contributions of Latinos during Hispanic Heritage month.
In case you think that Latinos don’t constitute the higher echelons of the pay scale, here is a list of companies whose highest paid employees include significant numbers of Latinos.
Top 10 Companies for Highest Salaries for Hispanics
1. Ryder System, Inc.
2. [...]
If you want to spark an interesting discussion among people who descend from Spanish speaking Latin American countries, ask them how they refer to themselves.
Depending on where the person is from, you’ll hear different answers.
“Hispanic”, the Texan may say.
“I don’t trust anything with the word ‘panic’ in it” jokes Chicano actor and comic George Lopez.
“Latino” [...]
As part of celebrating Hispanic Heritage Month (as much as I’d like to change it to Latino Heritage Month), I’m sharing important articles and information to shed light on the monolith described by Madison Avenue as “The Hispanic Market”.
While diversity within this group is enormous, it’s also important to keep an eye on the developments [...]
Want to boost your visibility in front of the fastest growing sector of the U.S. population? Before you go translating your sales letters into Spanish (not always the wisest approach), take some time to understand who constitutes the Latino market in the U.S.
Don’t forget that the Latino market is economically diverse and comprised of people [...]
September 15 to October 15 is Hispanic Heritage Month in the United States, a time to recognize the achievements and contributions of Latino/Hispanic Americans. I’ll be sharing some blog posts and important information on a variety of topics related to the subject throughout the next few weeks.
Of course I’ll put my own special Viva Visibility [...]