Online Visibility, Social Media for Heart Based Entrepreneurs
Where Does Trust Fit Into Business? In my business and marketing, trust is the goal. I was raised in a family business where we understood the know-like-trust factor very well. When people get to know you, then like you, they'll trust you. And it's much easier to engage in a transaction when trust is established than without. One of the reasons why I have prospective private clients schedule a 20-30 minute chat with me before deciding to … [Read more...]
If you're a woman (guys, maybe you go through this too), bathing suit shopping can be a torturous experience. Unless of course you've got the body of no complaints, which I find rare even in the most perfect of physiques. Everything you hate about your body seems to be the only parts NOT covered by the lycra, and you remind yourself to bring a big cover up until you actually reach water and then and only then will you disrobe. And quickly get … [Read more...]
One of the biggest perks of keeping a high level of visibility is letting your visibility do the selling for you. I have a colleague who's great at selling, but has no online visibility or strong visibility strategy. Instead, she has to constantly prospect and close, prospect and close. Every person who engages in a conversation with her has "prospect" stamped on their head and she's the type of person you run from when you see her in the … [Read more...]
Visibility isn't just about the numbers. In fact, the sad truth is there are countless "highly visible" people out there who are kingpins and queen bees of their circles... making little to no money. You do need numbers, I won't discount their importance entirely. But before you clamor for the numbers, make sure you're positioning your business in a way that speaks in results, resonates with your ideal clients, and communicates that YOU are … [Read more...]
I came to the realization in the last year or so that I want to rebrand. But I wasn't sure how, or to what, or even why... I just had this wild idea that it was time to rebrand. Every now and then this feeling strikes me... up until now I've avoided complete and total rebrands by simply RECALIBRATING. It's far less stressful and can fit into my busy life. By RECALIBRATING my brand I'd usually add in a new program, flesh out something I was … [Read more...]
Bold Step to Visibility- click here to listen to this story as I shared it in my recent Wild Idea That Paid Off Virtual Chat Series Back in 2004, I had a fledgling coaching business and a baby at home. Having grown up in a family business, I learned early on that the world wasn't going to beat a path to my door without some effort on my part. So I delved into my business DNA and pulled out an idea to get my name in front of more people … [Read more...]
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Nancy Marmolejo simplifies online visibility for heart based entrepreneurs so they can reach more people, more effectively, in less time. With a specialty in building highly visible businesses with loyal customer fan bases, Nancy’s expertise has been shared in 3 social media books and over 100 media spots.
