If you have a birthday in December (like I do) then you can relate to the feeling of always being overshadowed by everyone's holiday parties, etc. You try to plan a party and nooooooooooooooooooo, everyone's got to go to some party that's NOT your birthday party. Nobody wants to get you a birthday gift AND a Christmas gift... so they try to sneak you that "Oh I got you 1 gift for both" excuse. Stop the madness I say! I'm reclaiming … [Read more...]
Social Media Marketing Lessons from @50Cent
Hip hop artist 50 Cent just sent me a direct message on Twitter 50cent let's keep #beforeiselfdestruct a trending topic.. what keeps you from destructing? I stay on the move #beforeiselfdestruct 12:50 AM Nov 8th He's on a big promo for his new album, Before I Self Destruct. I am one of his over 1 million followers, so I'm betting this message didn't just go out to me. But it's not about celeb baiting, my observations have to do with … [Read more...]
Crush It! Interview with Gary Vaynerchuck

Gary Vaynerchuck is a social media marketing trailblazer who's used his love of Twitter and online video to take his family's wine business from $4 Million to $60 Million in five years. To say he's passionate and a maverick are big understatements! Gary's a wine guy who can declare a wine tastes more like an outfielder's chew than it having mossy undertones with a hint of pineapple. He has a resiliency and attitude that are more Jersey … [Read more...]
Facebook Event Mistake Revealed and Remedied
In my last post I ranted on Facebook events, particularly how event organizers use the event lists to spam their invitees. (If you're unfamiliar with Facebook Events, you may want to read that post first). Here's one of my social media commandments: honor thy followers. You break that rule when you erode trust and abuse access to everyone. The goal is to turn your followers into raving fans, not send them running for the exit. That much … [Read more...]
Facebook Event Spam: Please, Please Stop!
Facebook Events is a function on Facebook where you can create an invitation to an event, then share that invitation with your entire network. Sounds innocent enough until people with no consideration step into the scene and turn it into a spam-fest. Here is what's happening: People create events on Facebook- a common example would be for a teleseminar. They invite everyone on their list and those invited get the chance to RSVP that Yes, No, or … [Read more...]
Curiosity Trek 2:Social Media Speed Reading
I started the Curiosity Trek because I was inspired by Tim Kelley's book "True Purpose". That's where I discovered that curiosity played a huge role in how I live my life. As promised, I am continuing this series with little behind the scenes snippets of where my curiosity is leading me. One place I tend to find myself is the reading room. I'm an avid reader, and in this video, I do a speed review of several books related to social media … [Read more...]




