I was recently chatting with my publicist friend Shannon Cherry about how hard it's been to find our old pals on Twitter. They're there, but a logjam of spam tends to get between us. There are days when I look at my Twitter stream and it feels like I'm reading the Penny Saver's classified ads. Pitches, calls to actions, INCREDIBLE offers, LAST MINUTE deals... the selling is starting to outweigh the connecting. … [Read more...]
Be Sociable- Get Out There and Mingle!
Social media success can't happen if you're glued to the wall simply waiting for the action to happen. It didn't work like that on the first day of kindergarten, it didn't work like that at your high school dance, and it doesn't work that way on Twitter. At some point you have to go out there and mingle, but it doesn't have to be a painful experience. If shooting the breeze with your Tweeps sounds out of your comfort zone, then here are 3 … [Read more...]
Share Your Stories on Credibility in Social Networking
In my last post, I wrote about fame and credibility in social networking. In short, you have to always boost your credibility while raising your online visibility level. (Read the whole post for my 3 things I look for when checking out a follower) I'm posting today to ask you to share any stories of people you've followed on social media sites who turned out lacking in truthfulness about themselves, their business, or their experience. No … [Read more...]
Do You Want Fame or Credibility from Social Media?
"Back when I was a kid, we had to walk 5 miles in the snow to get famous... now all you have to do is get a zillion Twitter followers and you're a superstar." Social media has made getting famous much easier, but does fame equal credibility? Of course you want a high level of visibility to get your message out and attract opportunities, but you MUST have a trail of proof that you are who you say you are, and you know what you say you … [Read more...]
How to Use Social Networking For Business
I just wrapped up an interview for the website LoveToKnow.com, talking about social networking for business. Much thanks to writer Jeanne Grunert for the invitation to the interview. She is one of the best interviewers I've ever worked with- warm and natural and really gives her readers great value. Read the article here, it includes some of my own back story, tips for leveraging your success with social networking, do's and don'ts, best … [Read more...]
Stepford Wife Social Networking: Turn Off the Canned Replies Already!
I was just reading Publicity Hound Joan Stewart's ezine from this week, chuckling at her list of social networking annoyances. From too many unnecessary "thank you's" to the neverending stream of Twitter pitches, she definitely got me thinking of what is currently my pet peeve of social networking: Stepford Wife Responses. … [Read more...]
