Social Networking Sins Revealed!


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Maybe it’s me, maybe it’s the world around me, but I’m feeling more and more like the Mother Superior of Social Networking, catching my “novices” in acts of sinfulness. Here’s why:

A few months ago, an acquaintance “Lauren” (not her real name) emailed me with a question. “OK”, she wrote, “I’m on all these social networking sites… now what?”

I suggested she begin breaking the ice with people by saying hello or commenting on their walls. I made a big mistake in this suggestion: I assumed she knew how to break the ice with others.

I trailed her on Facebook and found myself aghast at her actions.

On people’s wall comments, she was making offers for free complimentary coaching sessions. Zero subtlety, just “Hi, nice to meet you. Wanna free coaching session?”

Eeek, my skin crawled. That’s really tacky, I thought to myself. What ever happened to getting to know each other first?

Next, I saw her make a VERY suggestive comment (which I’m sure was in good fun but didn’t play out well in print) to a male social networking contact.

My inner Mother Superior kicked in full force, wondering what could possibly be next!
I must own my part of the problem: I assumed she knew about breaking the ice… in fact I’ve assumed this all along about all of you. Now I’m atoning (a sin of omission as Mother Superior would call it) by giving you these 4 social networking ice-breaking tips so you can get to know people without making a nuisance of yourself.

1. Check out the Notes feed on Facebook.
In Facebook, click on the Notes section and check out what your friends have been posting. Look for topics that interest you and people who you’d like to get to know better. When you find an interesting topic by someone, leave a comment on their note. That will open you up to continued dialog while making you more visible. You can also leave a wall message saying how much you enjoyed that person’s note or comment.

2. Post a question in your status update.
This is a great way to spark dialog and break the ice. I’ve asked about people’s reading habits, favorite social networking sites, and even advice for technical problems. You’d be amazed how many people want to connect and dialog with you. Just write the question and see what happens!

3. Find something to compliment.
Look at the feed (activity on the site) and see if new photos or profile updates have come up. Then go to that person’s wall or photo and leave a complimentary comment. Just sign your name, no other information is needed.

4. ReTweet a post on Twitter.
When you’re on Twitter and see something especially useful, type in Retweeting @UserName and the original message or link. It will re-broadcast the Tweet to your entire network. It’s a nice act, and nothing breaks the ice better than a little generous promotion of others.

Making new contacts on social networking sites is fast and easy. But after you make the contacts, you need to invest time and patience into developing relationships. By using these ice-breaking tips, you can keep the conversation light and your visibility high while you assess the upcoming opportunities.

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Want to reprint this article in your ezine or blog? You can as long as you include the following blurb:

Nancy Marmolejo is a PR, media, and social networking strategist who teaches women entrepreneurs how to generate more money and attention by positioning themselves in the spotlight. An award winning business owner, Nancy is frequently quoted in the areas of business, creativity, and social networking. Get Nancy’s 7 part free audio course by visiting www.VivaVisibilityBlog.com


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About Nancy Marmolejo

I'm a soul-driven strategist who teaches entrepreneurs how to turn followers into fans and fans into clients using social media and heart based marketing. My approach integrates proven strategies and intuitive hits so each client finds her special way to stand out and sizzle in the spotlight.

  • http://www.theteencoach.com Sarah Newton

    Now you in a nun outfit that I woudl like to see!

    Great post!

    Sarah

  • http://http:www.stagingnj.activerain.com Juliet Johnson

    Great advice, Nancy, thank you! You taught me this, personally on FB about 6 months ago, and I've never looked back! It's amazing how overwhelming it gets and how quickly, as the number of friends one accumlates grows exponentially.

    However, I have noticed how eager people are to engage in dialogue and how hard it seems to be for them to initiate a discussion. If you talk to them, they seem to love it!

  • http://www.goteftsystem.com AnaMaria

    Been a recovering Catholic… love the Mother Superior analogy.

    And the tips… discovering notes on FB and so believe in complimenting others too.

    It's just good Cyber love!

    AnaMaria

  • http://www.weddingsbyrob.com/wordpress Rob Domaschuk

    Oops, didn't realize that HTML was allowed in the replies. Meant to write:

    Nancy,

    What a wonderful article to have written. It’s spot-on and I certainly cringed in sympathy; I’ve been on the receiving end of such comments and I couldn’t find the 'Delete' key fast enough.

    Looking forward to reading more of your blog.

    Rob

  • http://www.vivavisibility.com Nancy Marmolejo

    @Sarah My father used to tell everyone that I was going to be a nun… a cruel joke as I was such a brat as a kid!

    @Juliet Thank you for sticking with the advice for 6 months! You're doing great out there.

    @AnaMaria Yes, it's CyberLove all right! And when we move ourselves out of the way and focus on developing relationships, the love grows and grows. Makes me wanna hum a Lionel Richie song as I think about it…
    :-)

    @Rob Welcome and I hope you become a regular reader of this blog!

  • http://www.menopauserus.com Carrie Pierce

    Holy Smokes- and Amen Sister Nancy. Amen!

  • Rachel

    Thanks so much for the advice – I myself am new to all of this social networking too – Is one better than the other – re: Facebook or My space or Linked In? Do I need to do all of them?

  • http://www.vivavisibility.com Nancy Marmolejo

    Rachel, it all depends on who your market is. Facebook is very hot right now for entrepreneurs, Linked In a very good choice for career professionals. There is no magic site that will be all things to all people!