How to Sneak Around the Gatekeepers To Get Your Next Speaking Gig


"And you are???"

As a person who gets asked to speak a lot, I can tell you a little secret from behind the scenes: most of the time I have absolutely no idea how many requests come in and are declined. Yes, there are systems in place to handle all this, but every now and then I'll add someone or something to my calendar that baffles my business manager and creates calendar havoc. How did it happen? Usually some smart person gets around the gatekeepers and gets … [Read more...]

How to Handle Online Visibility- The 4 Rules of Fame


Click HERE for the Audio Version of this Article Online visibility isn't too different than being a young Hollywood party girl in the spotlight. We’ve all seen celebrities who quickly rise to fame only to have their star-power crash and burn. Name any Lindsay, Brittney, or Paris and you’ve got a story of fame overwhelm, ego-overload, and all the trappings that with it. The world of social networking, online visibility, and Web 2.0 holds … [Read more...]

When Irony Doesn’t Work: Jumping the Shark


Here is an epilogue to the Irony is In Series... because sometimes irony just doesn't work! The phrase "jumping the shark" is a term used when a TV show has outlasted its credibility and sinks into decline. Fonzie jumping a shark in the waning era of Happy Days was an attempt at clever irony, but it ended up in the "Huh? What were you thinking?" pile. As you look around for ways to play up unexpected quirks or traits, don't drift into the … [Read more...]

Online Visibility Tip: Irony is In (Part 3)


Did you miss Tip 2? Read it here Our pursuit of irony is intended to bring more Sizzibility to your online visibility and help you to stand out. You can use social networking to reinforce this by letting people see interesting little nuggets of who you really are. The ironic twist means putting something in there that people wouldn't expect, but it ups the interest level. Your social networking presence can help to test out concepts … [Read more...]

Online Visibility Tip: Irony is In (Part 2)


Irony and online visibility can't be confined to a single blog post, so here's Part 2 of my series. In Part 1, we learned the definition of irony and how using a little unexpected cleverness can help your online visibility. Our goal is to make you more interesting, so keep that in mind. Here's part 2 of your irony homework. This is actually a strategy from the Sizzibility Files, so pay attention. … [Read more...]