I hung up the phone in frustration and a bit of sadness. I'd just had a conversation with a coach who was clearly unhappy with her business, wasn't making the money she wanted, and SAID she needed help. But when it came to taking action, she balked. The solution I offered her was simple, uncomplicated, and proven to get results. It wasn't terribly costly, so I don't even think price was an issue. It was an "Easy YES" that she declined. As I … [Read more...]
3 Profitable Essence Questions for Coaches
Today I had a really great time being interviewed for Donna Gunter's Online Biz University. We went deep into successful visibility and social media strategies by going straight to the core of what makes you stand out in a crowded marketplace. I call it your Profitable Essence (by the way, I have a great class which you can find out about here). Your Profitable Essence is the intersection of you at your best with you at your most … [Read more...]
Treasure Hunting for YOUR Profitable Essence
We humans are a funny lot. For whatever reason, the things that come easiest to us get dismissed as unimportant. So many of us have it instilled in our beliefs that something is only valuable if it's hard to attain. This shows up in business all the time and is one of the main blocks keeping you from discovering your Profitable Essence. Your Profitable Essence is the unique blend of talents and skills you have, done in your special way with … [Read more...]
Customer Service Tip: Pour Some Sugar On Me
I just experienced bad customer service. I went to tour a school that I'm thinking about for my daughter, I keep hearing wonderful things about it, and when I got to the school office, the secretary informed me that my tour had been canceled. She said it very matter of factly, and she sounded a bit perturbed because she'd left me a message at home and SOMEONE (who shall remain anonymous but is the only other ADULT living in the house who … [Read more...]
Kim Finds Her Truth
Kim Nishida is a marketing strategist who understands online membership sites like no other. She knows their potential when done well, and she also understands how they can go terribly wrong when done poorly. Kim felt like a lone voice in the woods. While her peers exalted membership sites to be the magic pill to 6 and 7 figure success, Kim knew in her heart of hearts that it doesn't always work out that way. She'd known plenty of … [Read more...]
The Sound of a Breakthrough
On a recent free call I did to preview my Discover Your Profitable Essence program, I interviewed a few people I've worked with who've had breakthroughs working with me to find what makes them distinctive and profitable in their businesses. Being distinctive is not just about being different... it's more about YOU being so YOU that there is no double. It's like finally finding your unique fingerprint that sets you apart from anyone else out … [Read more...]
