True Story: A Bold Step To Visibility


The Pocket Comadre

Bold Step to Visibility- click here to listen to this story as I shared it in my recent Wild Idea That Paid Off Virtual Chat Series Back in 2004, I had a fledgling coaching business and a baby at home. Having grown up in a family business, I learned early on that the world wasn't going to beat a path to my door without some effort on my part. So I delved into my business DNA and pulled out an idea to get my name in front of more people … [Read more...]

5 Sound Bite Mistakes


5 Sound Bite Mistakes

By Guest Blogger: Susan Harrow In this new age of media 3.0 the media is more often searching for experts when they have the need rather than pouring over hundreds of useless press releases that don't have information that is relevant for their audience. So even if you haven't sent out a press release you could get that important call from the media - if you've positioned yourself correctly on the Internet. On the flip side did you … [Read more...]

Freaked Out in a Good Way: When You Finally Get the Visibility You Deserve


Are You Sabotaging Your Success without Even Knowing It?

I recently worked with a client whose desire is to go bigger with her visibility. Not just spice up her SEO or bump up her Facebook Fans, but to really go BIG. Like magazine big, like talk show big, like regular columnist big...  BIG. And within days, she received an invitation to be interviewed by a BIG magazine for entrepreneurs. Her first response? "Eeek!" I got this email from her: subject: Freaked out (in a good way) Nancy: I … [Read more...]

The Visibility Trainwreck that is Charlie Sheen


Visibility trainwreck, Charlie Sheen

Is there really no such thing as bad publicity? Charlie Sheen is the poster child for visibility run amuck, getting lots of time in the spotlight for being strange, unpredictable, and bizarre. He's getting plenty of visibility and publicity, that's for sure... but how much value can you place in trainwreck style visibility? There is a certain fascination with watching someone like him up close... if he weren't rich and famous, I … [Read more...]

Getting Your Bio in Great Shape


Nancy Juetten016

Getting Your Bio in Great Shape Offers Rewards that Can Show Up in Your Balance Sheet by Nancy Juetten, Guest Blogger Not every business owner has the interest or inclination to get interviewed by the media, become a popular public speaker, or step into that dream of becoming a best-selling author. However, it is a universal need among business owners to position themselves to attract more of the right clients right now. Those who want … [Read more...]

Are You Keeping Things Fresh?


I just read my friend Shannon Cherry's blog post about the changes she's putting into place in her business. I love how she's publicly working through the issue of being relevant and useful for her many readers and followers. Her ezine will be discontinued as of September 2010. Her prices are going up. She's going deeper into the marketing strategies she's so great at, which doesn't exclude publicity but puts it into a whole new … [Read more...]