Online Visibility, Social Media for Heart Based Entrepreneurs
Visibility isn't just about the numbers. In fact, the sad truth is there are countless "highly visible" people out there who are kingpins and queen bees of their circles... making little to no money. You do need numbers, I won't discount their importance entirely. But before you clamor for the numbers, make sure you're positioning your business in a way that speaks in results, resonates with your ideal clients, and communicates that YOU are … [Read more...]
Bold Step to Visibility- click here to listen to this story as I shared it in my recent Wild Idea That Paid Off Virtual Chat Series Back in 2004, I had a fledgling coaching business and a baby at home. Having grown up in a family business, I learned early on that the world wasn't going to beat a path to my door without some effort on my part. So I delved into my business DNA and pulled out an idea to get my name in front of more people … [Read more...]
By Guest Blogger Sandra Martini I recently read that while 63% of small businesses fail within the first 5 years, 95% of online businesses fail within the first 4 years. Scary? Absolutely! Does it mean your business will fail? Not at all. . .especially not if you know the reasons why they fail and take action in those areas. In my opinion, there are 4 main reasons online businesses fail at such a rapid rate: Many online … [Read more...]
By Guest Blogger Lou Bortone If you want to create a memorable online presence, you’ve got to develop a strong personal brand. It’s the only way to stand out in a hyper-competitive market. Call it charisma, call it personality, call it attraction, allure, appeal… By any name it’s something we all long for – both personally and professionally. Yet, when it comes to creating a breakthrough brand in business, it’s something that … [Read more...]
By Guest Blogger Lou Bortone A quick trip back to the 80’s can do more than stir up memories of big hair, the Reagan years and the Brat Pack. A stroll down 80’s music memory lane can actually remind us about some important personal branding lessons. Nancy inspired this blog post with her recent “gonna make you notice” line from the Pretenders “Brass in Pocket” 80’s classic. But there are plenty of other tunes with similar … [Read more...]
The VIVA Formula is an acronym I apply to a variety of situations in business. It consists of 4 simple steps that can be applied to marketing, selling, building buzz... you name it. In this post, I'm going to show you how to use the VIVA formula to claim your expertise so you can market yourself as a credible SOLUTION to the problems your ideal clients struggle with. If you have knowledge that can help others and you're still not letting the … [Read more...]
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Nancy Marmolejo simplifies online visibility for heart based entrepreneurs so they can reach more people, more effectively, in less time. With a specialty in building highly visible businesses with loyal customer fan bases, Nancy’s expertise has been shared in 3 social media books and over 100 media spots.
