By Guest Blogger Lou Bortone
Entrepreneurs, solopreneurs, mompreneurs… thispreneur, thatpreneur – seems every solo professional wants to niche out and get in on the entrepreneur game. Nothing wrong with that, but how do you keep track of all those entre-buzz-words? Here’s my own handy guide to help you sort it out! (See if you recognize a bit of yourself in any of these!)
Videopreneur – An entrepreneur who blazes a business path with the use of video. (That’s me!)
Megapreneur – A biz maverick who has transcended the regular entrepreneur ranks to become an entrepreneurial superstar, like Sir Richard Branson or Steve Jobs.
Minipreneur – An entrepreneur who hasn’t quite taken that leap of faith; or a future entrepreneur who has yet to leave their full-time, 9 to 5 job.
Bootcamperpreneur – An entrepreneur who spends too much time (and money) on bootcamps, retreats and coaching conferences.
WarmandFuzzypreneur – A coach or trainer who spends so much time helping others, often not charging enough, that they forget to actually make money.
GoDaddypreneur – An entrepreneur who owns more than 100 domain names, just in case they ever need them! (Yes, I’m guilty!)
Twitterpreneur – A business person who spends an excessive amount of time on social media sites. Can often be identified because they speak in short, 140-character sentences. (OMG, is this me?)
Hyperpreneur – A sales-obsessed marketer who is constantly pitching, pitching, pitching. Hyperpreneurs often become Spammerpreneurs.
Dinopreneur – An entrepreneur who risks extinction by not using online video in their marketing! (Sorry, I couldn’t resist!)
Here’s hoping you biz is booming, whateverpreneur you may be!
About the Author:
Lou Bortone is a long-time marketing and branding consultant who helps entrepreneurs build breakthrough brands on the Internet, with services such as online video production, video branding, coaching and creative support. Lou is a former television executive who worked for E! Entertainment Television and later served as the Senior Vice President of Marketing & Advertising for Fox Family Worldwide, a division of Fox in Los Angeles. Lou is an author and ghostwriter of six business books, a Certified Guerrilla Marketing Coach and a Book Yourself Solid Certified Coach. Visit Lou’s website at http://www.OnlineVideoBranding.com or find out about our signature “Video in a Day” program at http://www.VideoinaDay.com.
