Why Do You Want More Visibility?


If you ask businesses and entrepreneurs if they’d like a higher level of visibility, most will answer with a resounding YES.

Right now, getting signed up on as many social networking sites as possible is being confused with a visibility plan. Not unlike the myth that 1000 friends on Facebook will somehow solve all your marketing problems, just having a profile isn’t going to do any magic.

There’s nothing wrong with signing up on several sites and learning as you go along, but it’s more important than ever to understand your reasons for showing up.

When you understand your reasons, you’ll show up with a purpose and tie that into your business goals.

Although social networking is a softer, relationship driven form of marketing, it can yield tangible results that you can ultimately quantify.

The following list shows just a few points behind a successful social media presence.

• Build a credible name for yourself in your niche or industry

• Showcase your expertise

• Connect with prospective clients

• Drive traffic to your website, blog, or articles

• Build a following

• Attract joint venture and strategic alliance partners

• Get known by the media

• Broaden your sphere of influence

Why do you want more visibility? I’d love your comments.

Resources: How to Get Free Publicity and Attract New Clients with the Power of Social Networking

Why Social Networking? 4 Remarkable Reasons to Boost Your Business Today

Why Do You Want More Visibility? Play Now | Play in Popup | Download

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About Nancy Marmolejo

I'm a soul-driven strategist who teaches entrepreneurs how to turn followers into fans and fans into clients using social media and heart based marketing. My approach integrates proven strategies and intuitive hits so each client finds her special way to stand out and sizzle in the spotlight.

  • http://www.prosperouscoachblog.com Rhonda Hess, Coachin

    You named all the reasons I can think of. Truly, my social networking strategy isn't as powerful as I'd like for it to be. I'm watching you and can't wait until your next blog post that clues me into to what I could be doing better

    <abbr>Rhonda Hess, Coaching Business Success Strategists last blog post..Eight Email Habits for the Successful Coaching Business</abbr>

  • http://lactationconversation.wordpress.com Melanie Kissell

    You are most likely not aware of this, but YOU are the very first online social media expert I started following and observing a couple of years ago. I have gained a gargantuan amount of knowledge and insight about visibility and credibility. All I needed to do was watch, listen, and soak it all in like a sponge.

    My biggest and most vital reason for wanting more visibility is to effectively promote other online professional's products and programs as an affiliate. And, of course, I'm an affiliate of Vivavisibility!

    I'm also just beginning a new adventure in creating my very first information product specific to my niche, which is perinatal education.

    I would have to say that your list is all-inclusive and hits the nail right on the head!

    <abbr>Melanie Kissells last blog post..SPILLED MILK</abbr>

  • http://www.vivavisibilityblog.com Nancy Marmolejo

    Melanie:
    Thanks for your comment and your ongoing vote of confidence! You're great at relationship building so it's no wonder affiliate income is your thing. Congrats on finding your "happy place" in social media! :-)

  • http://vivavisibilityblog.com/how-will-you-get-more-visibility-using-social-networking/ How Will You Get More Visibility Using Social Networking?

    [...] In my last post, I went back to the basics and asked the big question: Why do you want more visibility? [...]